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Strategic Brand Management

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Top-rated Strategic Brand Management books in multiple formats: new, used and ebooks.

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Top-rated Strategic Brand Management books in multiple formats: new, used and ebooks.

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Strategic Brand Management : Building, Measuring, and Managing Brand Equity 5th

Strategic Brand Management : Building, Measuring, and Managing Brand Equity 5th

Author(s) Kevin Keller et al.
Format
Hardcover
Edition 5th
Publisher Pearson
Published 2019
ISBN 9780134892498
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Strategic Brand Management: Building, Measuring, and Managing Brand Equity 5th

Strategic Brand Management: Building, Measuring, and Managing Brand Equity 5th

Author(s) Kevin Lane Keller et al.
Format
ebook
Edition 5th
Publisher Pearson
ISBN 9780134878003
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Strategic Brand Management: Building, Measuring, and Managing Brand Equity [RENTAL EDITION] 5th

Strategic Brand Management: Building, Measuring, and Managing Brand Equity [RENTAL EDITION] 5th

Author(s) Kevin Lane Keller et al.
Format
ebook
Edition 5th
Publisher Pearson
Published 2019
ISBN 9780134877952
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Pearson eText Strategic Brand Management: Building, Measuring, and Managing Brand Equity -- Instant Access (Pearson+) 5th

Pearson eText Strategic Brand Management: Building, Measuring, and Managing Brand Equity -- Instant Access (Pearson+) 5th

Author(s) Vanitha Swaminathan Kevin Keller
Format
Book w/ access code
Edition 5th
Publisher Pearson+
Published 2020
ISBN 9780135641316
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Strategic Brand Management : Lessons for Winning Brands in Globalized Markets

Strategic Brand Management : Lessons for Winning Brands in Globalized Markets

Author(s) Deborah Roedder John et al.
Format
Paperback
Publisher Oxford University Press Incorporated
Published 2017
ISBN 9780190646004
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Strategic Brand Management: Building, Measuring, and Managing Brand Equity, Global Edition 5th

Strategic Brand Management: Building, Measuring, and Managing Brand Equity, Global Edition 5th

Author(s) Kevin Lane Keller et al.
Format
Paperback
Edition 5th
Publisher Pearson
Published 2019
ISBN 9781292314969
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Strategic Brand Management : Building, Measuring, and Managing Brand Equity Access Card 5th

Strategic Brand Management : Building, Measuring, and Managing Brand Equity Access Card 5th

Author(s) Kevin Lane Keller et al.
Format
Digital w/ access code
Edition 5th
Publisher Pearson
Published 2019
ISBN 9780135641378
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Pearson eText Strategic Brand Management: Building, Measuring, and Managing Brand Equity -- Instant Access (Pearson+) 5th

Pearson eText Strategic Brand Management: Building, Measuring, and Managing Brand Equity -- Instant Access (Pearson+) 5th

Author(s) Vanitha Swaminathan Kevin Keller
Edition 5th
Format Book w/ access code
Publisher Pearson+
Published 2020
ISBN 9780135641316
 
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