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Brand Building Books

Price compare 30 stores plus find study aids, guided solutions, reviews and more.

Price compare 30 stores plus find study aids, guided solutions, reviews and more.

Strategic Brand Management : Building, Measuring, and Managing Brand Equity 5th

Strategic Brand Management : Building, Measuring, and Managing Brand Equity 5th

Author(s) Kevin Keller et al.
Format
Hardcover
Edition 5th
Publisher Pearson
Published 2019
ISBN 9780134892498
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Advertising and Integrated Brand Promotion 8th

Advertising and Integrated Brand Promotion 8th

Author(s) Thomas O'Guinn et al.
Format
Paperback
Edition 8th
Publisher Cengage Learning
Published 2018
ISBN 9781337110211
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Brand/Story : Cases and Explorations in Fashion Branding 2nd

Brand/Story : Cases and Explorations in Fashion Branding 2nd

Author(s) Joseph Hancock II et al.
Format
Paperback
Edition 2nd
Publisher Fairchild Books
Published 2016
ISBN 9781501300028
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Branded : Branding in Sport Business 2nd

Branded : Branding in Sport Business 2nd

Author(s) Jason Lee
Format
Paperback
Edition 2nd
Publisher Carolina Academic Press
Published 2018
ISBN 9781611630282
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The 22 Immutable Laws of Branding : How to Build a Product or Service into a World-Class Brand

The 22 Immutable Laws of Branding : How to Build a Product or Service into a World-Class Brand

Author(s) Al Ries et al.
Format
Paperback
Publisher HarperCollins Publishers
Published 2002
ISBN 0060007737
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Brand Warfare : 10 Rules for Building the Killer Brand

Brand Warfare : 10 Rules for Building the Killer Brand

Author(s) David D'Alessandro et al.
Format
Hardcover
Publisher McGraw Hill
Published 2001
ISBN 0071362932
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Career Warfare : 10 Rules for Building a Successful Personal Brand and Fighting to Keep It

Career Warfare : 10 Rules for Building a Successful Personal Brand and Fighting to Keep It

Author(s) David F. D'Alessandro et al.
Format
Hardcover
Publisher McGraw Hill
Published 2003
ISBN 0071417583
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Strategic Brand Management 2nd

Strategic Brand Management 2nd

Author(s) Kevin Lane Keller
Format
Paperback
Edition 2nd
Publisher Prentice Hall
ISBN 9780131105836
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Strategic Brand Management : Building , Measuring, and Managing Brand Equity

Strategic Brand Management : Building , Measuring, and Managing Brand Equity

Author(s) Kevin L. Keller
Format
Hardcover
Publisher Prentice Hall
Published 1997
ISBN 0131201158
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Strategic Brand Management 3rd

Strategic Brand Management 3rd

Author(s) Richard Rosenbaum-Elliott et al.
Format
Paperback
Edition 3rd
Publisher Oxford University Press
Published 2015
ISBN 9780198704201
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Strategic Brand Management

Strategic Brand Management

Author(s) Richard Elliott et al.
Format
Paperback
Publisher Oxford University Press
Published 2007
ISBN 9780199260003
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Strategic Brand Management : A European Perspective 2nd

Strategic Brand Management : A European Perspective 2nd

Author(s) Kevin Keller et al.
Format
Paperback
Edition 2nd
Publisher Pearson
Published 2011
ISBN 9780273737872
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Romancing the Customer : Building Power Relationships Between Customer and Brand Equity

Romancing the Customer : Building Power Relationships Between Customer and Brand Equity

Author(s) Paul Temporal et al.
Format
Hardcover
Publisher John Wiley & Sons
Published 2001
ISBN 0471846155
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Branding in Five and a Half Steps

Branding in Five and a Half Steps

Author(s) Michael Johnson
Format
Hardcover
Publisher Thames & Hudson
Published 2016
ISBN 9780500518960
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Building a Story Brand : Clarify Your Message So Customers Will Listen

Building a Story Brand : Clarify Your Message So Customers Will Listen

Author(s) Donald Miller
Format
Hardcover
Publisher HarperCollins Publishers
Published 2017
ISBN 9780718033323
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Brand Building on the Internet

Brand Building on the Internet

Author(s) Martin Lindstrom et al.
Format
Paperback
Publisher Kogan Page
Published 2000
ISBN 0749433132
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The New Strategic Brand Management : Creating and Sustaining Brand Equity Long Term 4th

The New Strategic Brand Management : Creating and Sustaining Brand Equity Long Term 4th

Author(s) Jean-Noël Kapferer
Format
Paperback
Edition 4th
Publisher Kogan Page
Published 2008
ISBN 9780749450854
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Strategic Creativity

Strategic Creativity

Author(s) Robin Landa
Format
Paperback
Publisher Routledge
Published 2022
ISBN 9781032137797
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The Power of Unpopular : A Guide to Building Your Brand for the Audience Who Will Love You (and Why No One Else Matters)

The Power of Unpopular : A Guide to Building Your Brand for the Audience Who Will Love You (and Why No One Else Matters)

Author(s) Erika Napoletano
Format
Hardcover
Publisher John Wiley & Sons
Published 2012
ISBN 9781118134665
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Personal Branding for Dummies 2nd

Personal Branding for Dummies 2nd

Author(s) Susan Chritton
Format
Paperback
Edition 2nd
Publisher John Wiley & Sons
Published 2014
ISBN 9781118915554
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Brand/Story : Cases and Explorations in Fashion Branding 2nd

Brand/Story : Cases and Explorations in Fashion Branding 2nd

Author(s) Joseph Hancock II et al.
Edition 2nd
Format Paperback
Publisher Fairchild Books
Published 2016
ISBN 9781501300028
 
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Branded : Branding in Sport Business 2nd

Branded : Branding in Sport Business 2nd

Author(s) Jason Lee
Edition 2nd
Format Paperback
Publisher Carolina Academic Press
Published 2018
ISBN 9781611630282
 
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The 22 Immutable Laws of Branding : How to Build a Product or Service into a World-Class Brand

The 22 Immutable Laws of Branding : How to Build a Product or Service into a World-Class Brand

Author(s) Al Ries et al.
Format Paperback
Publisher HarperCollins Publishers
Published 2002
ISBN 0060007737
 
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Brand Warfare : 10 Rules for Building the Killer Brand

Brand Warfare : 10 Rules for Building the Killer Brand

Author(s) David D'Alessandro et al.
Format Hardcover
Publisher McGraw Hill
Published 2001
ISBN 0071362932
 
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Career Warfare : 10 Rules for Building a Successful Personal Brand and Fighting to Keep It

Career Warfare : 10 Rules for Building a Successful Personal Brand and Fighting to Keep It

Author(s) David F. D'Alessandro et al.
Format Hardcover
Publisher McGraw Hill
Published 2003
ISBN 0071417583
 
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Strategic Brand Management 2nd

Strategic Brand Management 2nd

Author(s) Kevin Lane Keller
Edition 2nd
Format Paperback
Publisher Prentice Hall
ISBN 9780131105836
 
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Strategic Brand Management 3rd

Strategic Brand Management 3rd

Author(s) Richard Rosenbaum-Elliott et al.
Edition 3rd
Format Paperback
Publisher Oxford University Press
Published 2015
ISBN 9780198704201
 
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Strategic Brand Management

Strategic Brand Management

Author(s) Richard Elliott et al.
Format Paperback
Publisher Oxford University Press
Published 2007
ISBN 9780199260003
 
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Strategic Brand Management : A European Perspective 2nd

Strategic Brand Management : A European Perspective 2nd

Author(s) Kevin Keller et al.
Edition 2nd
Format Paperback
Publisher Pearson
Published 2011
ISBN 9780273737872
 
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Romancing the Customer : Building Power Relationships Between Customer and Brand Equity

Romancing the Customer : Building Power Relationships Between Customer and Brand Equity

Author(s) Paul Temporal et al.
Format Hardcover
Publisher John Wiley & Sons
Published 2001
ISBN 0471846155
 
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Brand Building on the Internet

Brand Building on the Internet

Author(s) Martin Lindstrom et al.
Format Paperback
Publisher Kogan Page
Published 2000
ISBN 0749433132
 
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The New Strategic Brand Management : Creating and Sustaining Brand Equity Long Term 4th

The New Strategic Brand Management : Creating and Sustaining Brand Equity Long Term 4th

Author(s) Jean-Noël Kapferer
Edition 4th
Format Paperback
Publisher Kogan Page
Published 2008
ISBN 9780749450854
 
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Strategic Creativity

Strategic Creativity

Author(s) Robin Landa
Format Paperback
Publisher Routledge
Published 2022
ISBN 9781032137797
 
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Personal Branding for Dummies 2nd

Personal Branding for Dummies 2nd

Author(s) Susan Chritton
Edition 2nd
Format Paperback
Publisher John Wiley & Sons
Published 2014
ISBN 9781118915554
 
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